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12 Things No One Tells You As A Mom When Launching A Business

12 Things No One Tells You As A Mom When Launching A Business


Launching a business can be stressful for anyone but as a mom taking care of her family, it can be twice as scary. Fortunately, there are many moms that are succeeding in caring for her children and her business. These are tips from 12 mom CEOs that they wish they knew when starting a business.

Sabrina Parsons

CEO of Palo Alto Software

The number one thing that Parsons stresses is that being a mother and taking care of your kids shouldn’t derail your career. In her company with many employees that are also mothers, she has many family-friendly policies that allow her and her employees to deal with their familial and work priorities. She finds that the societal demands placed on working mothers have placed particular challenges, especially in the tech space but that shouldn’t discourage anyone for going for their professional passions. – MommyCeo

Jane Park

CEO and Founder of Julep

Founding Julep, an e-commerce business that has more than 300 non-toxic nail polishes and beauty products, has taught Park many things throughout her career. One of the most surprising things that Park realized was that she “expected to care less about [her] work after children, not more. But the opposite happened. [She] found an incredible internal drive to learn, grow and create.”

Kimberly Bryant

CEO and Founder of Black Girls Code

Bryant has learned through launching her own company that her actions can not only help her kids but also set off a domino effect to create a more positive effect on the entire world. Her daughter, Kai, had a passion for tech and coding but she realized that she was the one of the only girls at a summer coding camp and the only African American. Founding Back Girls Code, she is able to not only help her kid but also girls throughout the globe in tech by hosting hackathons and workshops. – Business Insider

Maribel E. Monroe

President of Monroe Optimal Health – Obstetrician-gynecologist

Finishing med school and opening her own medical practice while raising her 2 kids, Monroe has a lot of insight on how to run a successful business as a mother. She does wish that she would have done more research on the financial aspect of business, since that is just as important as the medical aspect when running a business and factoring in the cost of raising her children.

Jennifer Maggio

CEO and Founder of Life of a Single Mom Organization

As a single mom at 19, Maggio knows the difficulties of motherhood and shares her journey to other single moms experiencing a similar path. While juggling her kids and trying to keep her optimism, she realized to be the best parent and to be the best version of “her”, had to do something she was passionate about. Starting a global initiative to help single parents has allowed her to be the best she can be. Sometimes, following your passion and launching a company is the best thing you can do for you and your family.

Jai Nam Choi

CEO and Founder of Mommy Sauce

As a mother and a grandmother, Choi had always been cooking for her family, fusing Korean and American cuisines. Inspired by seeing everyone enjoy her food, she knew that she was passionate about perfecting her sauces. Even though juggling work and family can be tough, “it doesn’t matter how old you are, you’re never old to start something new!” She also has support from her family and friends to keep her calm in the most stressful times. – Shopify

Elle Rowley

CEO and Founder of Solly Baby

Raising her toddler at the time, Rowley realized how fleeting time is and put the fire under her to launch her company of versatile baby carriers. As a mother, she was used to doing many things on her own and not asking for help, but when she launched Solly Baby, she realized that her best resource was other entrepreneurs. She needed to surround herself with people in the same field that she was in and could bounce ideas with them.

Tina Lux-Boim

CEO and President of Managed Maintenance

Working for years in executive leadership, Lux-Boim has a lot of experience juggling her family life while still managing her company. One thing that she didn’t realize until she got into the IT industry as a working mother is the amount of people who will underestimate her. As a mother and a woman, Lux-Boim remembered how many people, especially men, in the IT field didn’t take her seriously. But with her determination, intelligence, and support from her son, she knew she could make her company amazing and she did, making Managed Maintenance a multi-billion dollar business while still being there for her family. – Channel Futures

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Carley Roney

CEO and Co-founder of The Knot, Inc.

As a mother of 3 children, she has learned that to be able to spend quality time with her children, she has to completely shut off all of her electronics. Roney believes setting boundaries between her “work” self and her family is important so that she can be present and actively appreciate time with her children. – Care

Tina Payne

CEO of Grace Health Career Center, LLC

Payne loved being a Mom and a nurse, but she did not want to separate them. She also liked having freedom to pursue her professional dream so she launched her own company. One of the things that Payne didn’t know was the flexibility of owning your own business. Becoming a CEO allowed her to take care of her family, be present for them, and succeed in launching her business.

Tonya Cross

CEO of Tonya’s DayCare

Running her own business while taking care of her 3 young children is a feat in and of itself, but Cross has learned to balance it all while succeeding in her business. One of the most important things that she learned was to not underestimate the importance of making connections were in her business, and to balance her startup revenue and the cost of taking care of children, to make sure she got a profit.

CJ Kettler

CEO and Founder of GeniusCrowds

Kettler has been the CEO of her company for years but as much experience as she has in balancing her professional and personal life, Kettler has learned to ask for help. Sometimes, Kettler needs to hire a nanny so that she has time to fulfill her duties and have more opportunities to connect with her children.

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